Nutritionists Re-Nourishing their Business

With a recent move to Maine, Peter and Crystal Pace of Re-Nourishing Roots, both certified nutritionists, needed an update of their images for their website. Essentially re-nourishing the content with a Personal Branding session to create imagery that fit more of where they are today.

Crystal and Peter are in business together and wanted to show the difference in their own aesthetics through imagery. But also a little bit of how they are as a couple and team, as there are opportunities for clients to work with both of them. Peter is drawn to more of the contrasty, moody while Crystal likes a brighter look. Being able to show a distinct difference and keeping it cohesive was a fun challenge.

Our consultation was great, we were able to bounce ideas back and forth and really hone in on what they would be needing. The website design had a lot of places for banner images so shooting horizontally was one of the things we focused on during the shoot. Peter brought a bunch of props to use including dumbells and kettlebells. They also went to the grocery store the night before to have a bunch of fresh produce as props to use. Which they were going to end up eating anyway. Crystal made sure she picked the bests looking ones and mentioned it was like choosing their favorite child.

Stephanie Lyman of Flaws Pros, On-site Hair and Makeup started with grooming for Peter so we could do his portion of the shoot while Crystal was getting her hair and makeup done. Combining all the aspects of health from nutrition to fitness made for some great imagery for these nutritionists.